With one simple sketch, one traced silhouette, Dior offers women astonishing energy.
Shimmering, vibrant, indefinable, unique and unforgettable colors.
Noble, precious, unexpected materials that flatter curves, emphasize the waist and reveal the legs…
Dior is Woman Incarnate. It is every facet of woman. Plural femininity that blossoms in a life of boldness and creativity.
A woman who aspires to happiness and mixes elegance and whimsy, combining beautiful materials to her heart’s desire.
ADDICT TO LIFE
She swings with life. She moves to the sounds of the city. Her heartbeat is in sync with the frenetic tempo of world metropolises. Her stilettos click out a wild rhythm.
She captures the slightest oscillation. She is tuned in to the latest fashions. She is the new trend and represents the future of fashion.
She lives her life in Technicolor. She is a slave to nothing and free from everything. She scoffs at codes. Why set down rules for anything?
She knows what she wants. No one can make her stray from her own desires. She wants to live intensely, completely.
She draws her strength, her carefree nature and her joie de vivre from the very source of life. From the source of her fragrance. A 100% addictive elegant floral.
She finds her energy, truth and force within it.
This woman is you, us, me. We are all Addicted to Life. We are all Addicted to Dior.
Addict to Life, a new momentum
It is exaltation itself, a dazzling explosion, a self-evidence. It is an effusion of petals. It is spring in the midst of winter.
A real ode to life, a new energizing momentum.
Dior Addict to Life unveils a new olfactory facet focused on light. A bouquet of extremely noble flowers that unfurls its addictive sillage in the dark of night. The striking encounter between a sparkling rose, a vibrant jasmine and white musk, the ultimate and exclusive signature of the infinite know-how of François Demachy, Perfumer-Creator of the House of Dior.
Dior Addict to Life is a floral that overwhelms with its naturalness and freshness: the distinctive sign of a free character, a palpitating presence in the black of night.
A presence that turns the Dior Addict woman into a rock, glam and doll icon, a timeless muse who draws her energy from the sillage of her fragrance.
A woman who never leaves home without her final touch: an unforgettable French kiss, her favorite shade of Dior Addict Lipstick!
Addict to Life, the bottle
Like the lipstick, the new Addict to Life bottle is a structural creation that adds a final couture touch, a note of energy and elegance.
Bearing the same metallic ring, the same shape and the same ultra-sophisticated transparency, the Addict to Life bottle carries the distinctive codes of ultimate luxury inspired by the brand-new Dior Addict Lipstick.
A collection synonymous with color and life. A collection that is absolutely addictive. 
ADDICT, THE LINE
By taking up the Dior Addict Attitude, each woman can play her own perfumed partition.
With the iconic Dior Addict, a sensual, intriguing and intense oriental, women rule the night.
With the fabulously spontaneous, sparkling and fruity Addict 2, they discover zesty horizons with a cocktail that bubbles over with flowers and fruits.
Finally, with the brand-new Dior Addict to Life, a noble and unforgettable floral, they claim new freedom with a captivating and intense rose.
Read a Dior Addict 2 product review written by one of our Beauty Bulletin ladies.
Dior Addict will be available in mid-June
50ml EDT RRSP R665
100ml EDT RRSP R950