DKNY was established, after inspiration from her daughter, by Donna Karan in 1989 and was meant to be a younger and more affordable version of her brand. It has since been sold to international corporate power house, Louis Vuitton Moët Hennessey (LVMH) and is owned by them.

For most people, when DKNY is mentioned, their first thought is the various perfumes on offer. Some of the brand’s most popular products are the Be Delicious fragrances and the Pure DKNY collections Other than the above mentioned popular perfume fragrances, DKNY also has jeans, eyewear, watches, bags, jewellery, clothing and shoes under the label. This brand is all about being young, fresh and fun without coming across as being junior.

All products are made with the wearer is mind and the wearer of DKNY products is someone who lives a fast-paced but fun life. It is a modern person who appreciates good quality products and technologically advanced manufacturing techniques. This is why their perfume fragrances, accessories and clothing are more likely to appeal to younger people.

The various DKNY products in South Africa can be bought online or at selected stores around the country. In addition, you can get DKNY fragrances online at discounted prices, or at retailers such as Clicks, Edgars, Foschini and Woolworths.

Browse our DKNY product reviews here. 

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