I am so happy with Jordan Kids Oral Care toothbrush it's very gentle to my son and niece's teeth and they love brushing their teeth, the toothpaste is the best and the fruity taste is their favorite. It's easier to get them to brush their teeth and I don't have to talk them into brushing, immediately when they see their toothpaste and toothbrushes they get excited. I definitely recommend Jordan Kids Oral Care products.