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They have such a lovely range of shades - Although I prefer the browns and nudes.
The consistency is super soft and creamy, and the formula is very opaque, so you don't need multiple layers of product :) It dries down to a nice matte finish without overly drying out the lips, they still feel soft :)
They smell lovely, not like chemicals or cosmetics. The packaging is small and compact, good for carrying with you - They do transfer, but that's okay.