Introducing The Kiehl’s #ChangeYourSkin Challenge
28 days
3 serums
1 Kiehl’s #ChangeYourSkin Challenge
Anyone who’s ever set foot in a Kiehl’s store will attest to their generous sampling and complimentary beauty consultations, but their latest #ChangeYourSkin Challenge takes ‘Try Before You Buy’ to another level…
Big name brands don’t often invite beauty-savvy women like us to put their products to the test and share our results with the world, so we were intrigued when Kiehl’s asked us to do exactly that.
The challenge: Prove that three Kiehl’s serums are the antidote to the most common skin issues facing women over 30 – namely ageing, dehydration, dullness and uneven skin tone.
The products: A trio of ‘pioneering’ Kiehl’s serums each containing a killer combo of cutting-edge anti-ageing ingredients and powerful botanicals.
1. Kiehl’s Midnight Recovery Concentrate (R665 for 30ml)
The first facial oil of it’s kind. A deeply hydrating elixir containing effective botanicals like Evening Primrose Oil and omega oils to replenish and restore skin while you sleep.
2. Kiehl’s Dermatologist Solutions™ Clearly Corrective Dark Spot Solution (R655 for 30ml)
The first clear, fast-acting serum, this wonder-worker contains naturally brightening vitamin C and special botanicals to speedily even out dark patches.
3. Kiehl’s Dermatologist Solutions™ Hydro-Plumping Retexturing Serum Concentrate (R675 for 50ml)
A groundbreaking new product developed to hydrate the deepest layers of dehydrated skin, it contains glycerin and botanicals like Shiso leaf extract.
The journey: Invite twelve BB Insiders and seven of SA’s most high-profile beauty bloggers to add the aforementioned Kiehl’s serums to their daily beauty regimes for a period of 28 days. Encourage them to track and share their results from week to week via BB and social media.
The results: Follow participants’ journeys here – or, conduct your own mini Kiehl’s #ChangeYourSkin Challenge. Pop into a Kiehl’s store (see below) for a complimentary skin analysis. Ask the consultant for your three generously sized serum samples; add them to your beauty regime and tell us everything!
The need to know: Kiehl’s stores are located within Edgars stores in Cape Town (V&A Waterfront, Canal Walk), Johannesburg (Sandton City, Eastgate, Hyde Park, Rosebank) and Pretoria (Menlyn, Brooklyn, Westville). For more information, click here.
Follow our Kiehl’s 28 day challenge and read the reviews!
If better skin is really just 28 days away, let’s prove it!
XOXO Beauty Bulletin