This was the first time in about 4 years that I've used a Rimmel eyeshadow. The last one I owned was a duo in brown tones and when I would apply this, it was non existant! I would apply layers of the stuff but nothing was really visible on my eyelid so I eventually gave up and chucked it. I would always opt for other brands of eyeshadows and have never had the same problem.
So along came this eye shadow from the BB ladies and I was quite keen to try it out to see if there was a difference. They've definitely improved their eyeshadow formula and its very pigmented and lasted the entire day without applying an eye primer and most importantly, I could see the colour on my eyelid! Woo Hoo!!!!!
This colour is a beautiful shimmery brown and its the kind of colour that I would usually wear for daytime. I've mixed and blended this to make a smoky eye with some other colours and it worked great for that too. Overall, I'm impressed with this eyeshadow as I didn't have high hopes. I will definitely be on the look out for more colours in the Glam Eyes range!.