I am so impressed with this product its unreal. My entire family used SBR cream and a little truly does go a long way. I Saw a huge improvement in my dry skin which has been bothering from the beginning of winter, I was also relieved to see a huge improvement with my son's diaper rash. As a mom u wanna take the best care of ur baby so I'm so glad there is a product that is gentle enough for everyone to use but also just as effective. Completely blown away.